Bastardization: When Influential Meant Popular

August 2, 2007

The results of the search for the Top Ten Emerging 'Influential' Blogs for 2007 is nothing short of depressing. When I first heard about it, I was given the impression that it wasn't just a popularity contest—the list would contain model blogs that actually affect people's opinion regarding a significant topic other than their personal lives. More importantly, if they are truly influential, they would be able to maintain it after the break-through post by writing similar, informative and powerful articles and not solely by shameless blogwhoring. The key word is consistency in content and not only  in marketing.

 
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